The Nikon brand is famous across the world. Synonymous with quality and durability, Nikon has carved out a big market for themselves, rivalling with the likes of Canon for the top-spot in the camera world. The Nikon company began out small but has grown into one of the most successful commercial camera manufacturers in the world. The business started from humble beginnings shortly after the end of World War II, launching the Nikon I in 1948. With this as their starting point Nikon continued to build on their success, quickly introducing a second camera to the market, the Nikon M, one year later in 1949. During the 1950s the brand extended to grow with the NP 1957 being released as a rival to the fatigue industry leading Leica 35mm from Germany. The Nikon camera quickly came to be looked at as one of the top selections among camera technology at that time.
Since these early years Nikon has grown into a powerhouse of the camera world. Numerous technological improvements have kept discount canon cameras towards the top end of the camera market. The launch of the Nikon F SLR in 1959 was a landmark in the company's history setting an industry standard for SLR CAMERA design. As a result it quickly became the tool of choice for a variety of professional photographers, taking precedence over the German Leica cameras that reigned before it.
By 1980 Nikon got proven themselves to be among the best but continued to make improvements such as the release of the F3 which was designed especially for astronauts on NASA space missions to use. The design was robust and easily usable by jet pilots whilst they wore their restrictive space suits. Additionally, it functioned in zero the law of gravity environments and was immune to solar rays which posed a problem to camera technology in space recently. Due to the success of this camera Nikon extended to design more discount nikon cameras.
The success of Nikon up to this time is apparent, but it has continuing through the 1990s to the current day. During the '90s Nikon produced more top quality SLRs that served to keep Nikon's place at the top of commercial camera equipment standings. Found in 1992 Nikon released the NIKONOS RS, the uk's first autofocus SLR camera usable under water. This kind of was a large step for underwater camera use, allowing images to be used easier than ever in sub-aqua conditions. Nikon went on to team up with Fuji Films producing the E2 and E2S digital still cameras in 1995. In 1997 Nikon then introduced their first digicam called the CoolPix 95. As of then Nikon has kept itself at the top of the digital camera world with a frequent stream of new releases enhancing digital camera technology year on 12 months. The CoolPix S50C and P4 are both excellent compacts, particularly the P4 which is a high quality 8MP product with a big view-screen on the again. The S50C is a 7. 2 MP camera boasting a huge 3 inch view-screen making taking great images easier than ever.
